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Sunday, September 16, 2007

Weight-Loss Guru, Kevin Trudeau, In Trouble With The FTC...Again!


Insomniacs across the globe will be saddened to hear that there television "Ambien" Kevin Trudea, author of The Weight Loss Cure 'They' Don't Want You to Know About, was charged again with misrepresenting contents of his book. Even though he has no formal training and several criminal convictions, not a good combination, this guy knows how to sell books! The book ranks third on the Wall Street Journal's best seller list this week, and 19th on USA Today's list. I have listened to his infomercial...as close as you can at 3:00 AM....and he makes a strong case for empowering people to take control of their health...and not give it to their physicians....but be very careful about this guy...he could sell you the Brooklyn Bridge as well!!

The Federal Trade Commission, which has tangled with Trudeau several times before, said he "deceptively claimed" in three infomercials that the weight-loss plan outlined in his book is "easy to do, can be done at home, and ultimately allows readers to eat whatever they want." The informercials began airing in December 2006.

After purchasing the book, however, the FTC alleged that consumers discover it "requires severe dieting," daily injections of a prescription drug not approved by the Food and Drug Administration for weight loss and "lifelong dietary restrictions."

1 Comments:

At 4:06 AM, Blogger Hybrido said...

Yeah, Kevin has been pushing every snake oil remedy under the sun. Finally he smartened up and started printing books which is protected by the first amendment. But surprise surprise, if you order the book online you will also get charged for a monthly newsletter.

Great blog btw

 

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